Master AI image and video generation from the ground up. Learn how diffusion models work, craft effective prompts in DALL-E 3 and Midjourney, create commercially safe visuals with Adobe Firefly, and explore the cutting edge of AI video with Sora, Runway, and Kling.
Visual AI has moved from research curiosity to daily creative tool in under two years. Marketers generate campaign imagery in seconds. Product teams prototype interfaces without a designer. Video producers create B-roll that would have cost thousands to shoot. But the tools differ dramatically in quality, cost, licensing, and ethical standing. This module gives you practical fluency across the major platforms so you can choose the right tool, write prompts that actually produce what you envision, and navigate the real legal and ethical landscape surrounding AI-generated visuals.
How AI Image Generation Works
Explain the forward and reverse diffusion process in plain language
DALL-E 3 in ChatGPT
Use conversational refinement to iterate on DALL-E 3 images within ChatGPT
Midjourney Mastery
Write effective Midjourney prompts using proper anatomy: subject, style, parameters
Adobe Firefly & Safe Commercial Images
Explain why Adobe Firefly's training data approach reduces commercial risk
AI Video — Sora, Runway, Kling
Describe the current capabilities and limitations of AI video generation